Head of Product
Nita is a native New Yorker by way of Haitian parents. A marketer at heart, and a Data Engineer & Programmer by trade with an art for Creative Thinking, Strategy and Storytelling. Nita has over 20 years of relevant experience in Marketing, Product Development, Research and Analytics. She has a true passion for data and is adamant about delivering secure systems, processes and platforms that bring creative solutions to society.
Her speciality is enablement of enterprise solutions without disruption to business operations. Planning and prototyping enterprise level end-user solutions through discovery, tech stack and data evaluation. Providing frameworks that properly account for cloud services, application libraries and front-end user interfaces.
She is active in the tech, blockchain and quantum engineering spaces with data integrity and end-users at the core of her approach. She comes from a hybrid background working at some of the most prestigious organizations driving innovation and digital transformation at: Warner Music Group, COTY Fragrance, Publicis, WPP, Goldman Sachs, Capgemini, IBM and now EMTECH.
She has worked across many industries with an expertise in Martech & Adtech, with a strong emphasis in the Finance, eCommerce and Pharma sectors.